Experienced journalist with 10-plus years in the magazine industry. Skilled in all aspects of publishing including: writing and editing, publication management (editorial and sales), client acquisition and relations, profit and loss management, revenue generation, long-range strategic planning and team/servant leadership.
MEDIA
FREELANCE WRITER + EDITOR – January 2018 to Present
- Independent writer specializing in travel and tourism, city/regional, B2B content, and covering publishing
- See examples of writing on portfolio page. Titles include: Folio:, 435 Magazine, Thinking Bigger Business, Pages, KANSAS! magazine, Manhattan Magazine (Kansas-based), Golfdom, Plastics Decorating, Plastics Business, The American Mold Builder
- Currently serving as Managing Editor to PostPress magazine, a quarterly B2B publication serving the Foil & Specialty Effects Association.
- Content creator for Bark Media, working directly with clients on content creation for the purposes of storytelling and marketing.
- Blogger for VelvetCrate, a specialty gift box business based out of Dallas.
While at Sunflower Publishing, a division of Ogden Publications, Lawrence and Topeka, Kansas
PUBLISHING CONSULTANT – June to December 2017
- Consult on all operational functions, business management of Sunflower Publishing.
- Consult on client relations and project management; includes details of contractual obligations, vendor responsibilities, freelance contractors, printing and billing.
GENERAL MANAGER – April 2015-June 2017
- Oversee all daily operations for sales and editorial teams
- Develop new business and custom publishing for clients and parent company
- Versed in evaluating the risk and reward of new business as it relates to profit and sustainability in print
- Execute and negotiate proposals for publishing clients and printing RFPs
- Prepare and manage annual $1.75 million-dollar revenue budget, resulting in 30% profit margin
- Implement and execute advertising plans with sales team to achieve specific revenue goals
- Aid in the creation of and execution of direct mail and marketing for titles
- Ensure operational efficiencies are maximized for all projects and each team member
- Serve as point of contact for all clients and vendors, often deploying solutions for marketing and advertising
- Implemented new editorial and ad systems for greater efficiency among full team
- Develop monthly reporting structure of financials to track real time profits
EDITOR – June 2006 to May 2014
- Served as Executive Editor (May 2014) to manage creative team while providing content planning and execution across multiple printed products, social media and website
- Combined duties included developing story budgets, assigning contributors (edit and art), fact checking, developing marketing campaigns for promotion, and providing direction and conceptualizing design
- Successfully bid publication services for the Kansas Department of Commerce in 2017. Successfully bid publication services for KANSAS! magazine in 2009 and 2013
- Served as the Managing Editor and project manager for KANSAS! Magazine, Kansas Outdoors, Byways of Kansas (January 2009 to 2016)
- Served as editor from 2006 to 2014 of multiple quarterly and biannual city/regional magazines created by Sunflower Publishing
PROFESSIONAL ASSOCIATIONS
International Regional Magazine Association (IRMA) – 2014-present, Board of Directors, secretary
Lawrence Humane Society – 2013-present, Board of Directors, chairman
Society of Professional Journalist – 2017, supporter
EDUCATION
Bachelor of Science in Journalism (news/information) – William Allen White School of Journalism, University of Kansas; May 2006